October 12th, 2017.

El Sabor de la Formula 1® is coming back to delight Mexican palates

• Passion for food and sports are combined for the second year in a row through Formula 1® gastronomic distance along the best restaurants in Mexico.
• CDMX residents will have the chance of delighting a wide gastronomic offer inspired by FORMULA 1 GRAN PREMIO DE MÉXICO 2017TM.

As the British dramatist, George Bernard Shaw, once wrote “There is no sincerer love than the love of food”. And that couldn’t be more certain than in our country, world-known famous thanks to its gastronomy, whose food has been recognized as Immaterial Heritage by UNESCO. For another year, restaurants in Mexico City together with FORMULA 1® GRAN PREMIO DE MÉXICO 2017TM are gathered for El Sabor de la Formula 1 second edition, to celebrate two of the greatest passions which Mexicans find so exciting. Once again the FORMULA 1 GRAN PREMIO DE MÉXICO 2017 will leave the track with this initiative that will take place from October 16 to October 29, in which the most outstanding chefs and restaurants from the country will reinterpret the passion for this sport’s speed through special dishes. “In 2016, El Sabor de la Formula 1® helped us lead racing beyond Autodromo Hermanos Rodríguez and attracting new audiences which are not necessarily related to our event. Besides it was exciting to watch many of the best restaurants participating in the number 1 sport event in town”, said Federico González Compeán, Executive Director of FORMULA 1 GRAN PREMIO DE MÉXICO. “One of our goals with this initiative is sharing the unique energy of our race and keep on honoring Mexico thanks to the food- which is something that identifies Mexico as a unique and special country”, he stated. As in case of the first edition, in 2017 gastronomic offer is comprised by a wide variety which included all types of food and dishes, from meat cuts and seafood, to Mexican, French and Asian restaurants. Alejandro Garza, Executive Director of Sabor es Polanco – the most relevant gourmet festival in the capital and the main partner of the initiative –, emphasized “Given the positive response from chefs and restaurants owners during the first year, we carry out a second edition with a bigger participation, so we are really excited to lead this top category fans beyond the tracks in order to try many and very delicious menus”. As an evidence of the gastronomy variety in our country, over 100 restaurants – located at the most emblematic neighborhoods in the city- joined the project. All menus designed by the restaurants, as well as their location, can be found at the FORMULA 1 GRAN PREMIO DE MÉXICO 2017TM official website– www.mexicogp.mx/elsaborf1 – and Sabor es Polanco –www.saborespolanco.mx. Furthermore, in order to create a bigger interaction between restaurants and guests, a dynamic would be held on social media from October 16 to 22 when people will be invited to visit participating restaurants, photographing dishes and uploading them to their Instagram or Twitter accounts using the hashtag#ElSaborF1, or the restaurant’s hashtag (Check annex for details). Afterwards, from October 23 to October 26, participating pictures would be published on the website www.mexicogp.mx/elsaborf1 where the public shall vote for their favorite picture. The author of the most voted picture will win a double pass for the FORMULA 1 GRAN PREMIO DE MÉXICO 2017, as well as double ticket to enjoy Sir Paul McCartney’s concert to take place on October 28 at the Estadio Azteca. The fortunate winner will get the best weekend of the year in the capital of entertainment *. A few days away from FORMULA 1 GRAN PREMIO DE MÉXICO 2017, there are still some tickets to experience the adrenaline and passion for racing which has fascinated the entire world. Do not miss the unique experience and get your tickets on Ticketmaster system, on the website www.ticketmaster.com.mx, Ticketmaster authorized centers, calling 5325 9000 or in the ticket window No. 7 located in Palacio de los Deportes. *Visit www.mexicogp.mx/elsaborf1 for information and details . To download information and pictures go: https://we.tl/vsB7zuZqCj

WWW.MEXICOGP.MX

#MexicoGP

Contactos de prensa: CIE Francisco Velázquez Gerente de Prensa T. 5201-9089 [email protected]

MAKKEN Irini Sfirakis Ejecutiva de Cuenta T. (55) 41600 800 / 900 [email protected]

SABOR ES POLANCO Yolanda Flores Encargada de Prensa T. 2629-6900 / 57172 [email protected]

About FORMULA 1 GRAN PREMIO DE MÉXICO™:   The highest category in motor racing has returned to Mexico, after 23 years of absence, pioneer of the greatest sport events in our country. With a term from 2015 to 2019 the renewed Autodromo Hermanos Rodriguez is the perfect stage for the return of the F1ESTA to our country, with a highest world-class level track. On its first two editions (2015 and 2016), over 375 thousand people attending the race, turned into the second with the biggest number of spectators around the world (after Great Britain). Until now, FORMULA 1 GRAN PREMIO DE MÉXICO™ has generated over 22 thousand jobs, economic revenue of 1,119 MDD (24,841 million of pesos).   One more year, Mexico will create a world-class position during racing that will take place from October 27th, to October 29th, after having been awarded as the Best Event of the Year by the maximum authorities in world professional motor racing FIA and FOM, during its first two editions. For further information about FORMULA 1 GRAN PREMIO DE MÉXICO™ go: https://mexicogp.alucinaprojects.com/ About Formula 1®:   Formula 1® is the most prestigious motor racing competition in the world that has taken the position of the most popular annual sport competition in the planet: In 2016 the championship was witnessed by 400 million of viewers only from over 200 places.    With a long history of glory and racing written since 1950, Formula 1® has been bastion for great drivers, as well as for iconic teams that had led motor racing to being part of collective memory in millions of fans all around the world.   In 2016 FIA Formula One World Championship™ took place from March to November, including 21 races in 21 countries of the five continents. Formula One World Championship Limited is part of Formula 1® and owns the exclusive commercial rights to FIA Formula One World Championship™. Formula 1® has being raced in Mexico for 17 times, being editions 2015 and 2016 recognized as “The best Grand Prix of the world”. For further information about Formula 1® go to: www.formula1.com About CIE: Corporación Interamericana de Entretenimiento, S.A. de C. V. www.cie.com.mx We are the market leader in outdoor entertainment in Mexico, Colombia and Central America and one of the major players in the entertainment industry in Latin America and across the globe. We offer a variety of world-class entertainment options including concerts, theater productions, and sports and family and cultural events, among others, to meet our market segments’ needs for recreation and entertainment through its unique vertical integration model that provides the only access available to an extensive network of   entertainment centers, advertisers, including the main advertising investors in our markets, and partnerships and strategic alliances with experienced global partners. We operate an amusement and water park in Bogota, Colombia, and manage Centro Banamex in Mexico City, one of the largest convention and exhibition facilities across the globe. We are recognized as the foremost producer and organizer of special and corporate events in Mexico, and we operate one of the most professional contact centers in the Mexican market. CIE is a public company whose shares and debt securities are listed on the Mexican Stock Exchange.